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Welcome to the Coaches Business Podcast, where real conversations meet real strategies for building a thriving coaching business.

This space is all about helping coaches grow with clarity and confidence. We dive into coaching, sales, and marketing know how, plus practical tips on launching offers, changing niche, and choosing the right target market. You will also learn how to structure low to high end packages in a way that supports your income goals while working fewer hours, not more.

We talk openly about pricing, online strategies, and how to build momentum inside your own community so you can reach your first 300k per year in a sustainable way. Inside the podcasts, you will also find interviews, case studies, and business strategies designed especially for health coaches, along with insights into corporate health and community building.

Led by Kate Martin, with 27 years in the health coaching industry, this podcast brings together experience, simplicity, and strategies that actually work in the real world.

Here are three powerful episodes to get you started:

1. The Inbetween Times
This episode explores what truly holds us back from sharing our message and reminds us that the most impactful teaching and marketing come from speaking from the heart, even during seasons of change. It is a powerful reminder that serving, showing up, and sharing your expertise can be much simpler than we think.
Listen to the full podcast here

2. Kate Martin with Alicia Hagen – Digital Marketing Expert
Kate is joined by digital marketing expert Alicia Hagen to unpack whether AI is really taking over marketing. They explore how smart businesses use AI as a tool while still leading with human voice, trust, and connection. You will learn how to stay visible, use data wisely, and future proof your business in an AI driven world.
Listen to the full episode here

3. Grow your Coaching Business
Perfect for experienced fitness and wellness coaches, this episode shares a simple and proven system to grow income and impact without becoming an influencer, running ads, or working endless hours. Kate walks through the roadmap she has used to help thousands of coaches become the go to expert in their community and create consistent demand with less overwhelm.
Listen to the full episode here

If you are building a coaching business and want strategies that feel aligned, practical, and sustainable, this channel was made for you.

Join the $10 membership for business q and a here

Or book a free chat here

– Kate