Blog 2017-07-20T08:01:10+00:00

Kate Martin’s Blog

Get My Free 2018 Marketing Calendar for Personal Trainers

Where are all the good Personal Trainers?? I'll tell you, it's where I was for the first 15 years of my career. They are training PEOPLE... and getting great results! And not marketing most likely. Well that gets to change. Lets reach more people in 2018 guys. Its not fair that only the tech savvy [...]

Getting a ‘JOB’ as a Personal Trainer

Let's talk about finding a 'job' as a personal trainer. About the mindsets, about the concept of working for yourself VS. for someone else and the other opportunities out there other than starting your own business. **The 11 min Audio Link, if you'd prefer to listen is here<< After all, not everyone's in the position [...]

How To Attract and Service Everyone

I just got off the phone with someone and after sharing this with her, she said 'Wow, just that one sentence really enlightened me!' So if this can enlighten you, I’ll be happy that my job is done. So let's say that you have a studio and I am speaking specifically to running group sessions. [...]

Getting Clients to Stay After Your ‘Challenge’

Quick video - More detail in the written article attached; This is for you if you are running challenges but are finding you are worried about your revenue dropping when it comes close to the end of the challenge. This is for you if you get that fear or anxiety towards the end to as [...]


I really want you to KNOW this.. Plus I want to share with you what my guys got out of Saturday's Seminar with me. We covered so many things and now hopefully, you can get some value out of this summary. We covered ALL price points for your packages from $47 to $10,000 [...]

No Fluff – What it’s ACTUALLY going to take to ‘MAKE-IT’

This audio (below) is NOT your normal motivational HYPE! I'm going to tell you exactly what it's going to take (in my opinion) to be successful in ANY industry where you are the number 1, the leader, the self employed, the entrepreneur (errghhh.. I hate that word) >> but it defines more than just working [...]

How To Get What You Want in Business and Life

How, exactly, will you get what you want as a Coach from business and life? This rant is inspired by a personal trainer that was just messaging me. At one point I got confused by her messages, and it made me realise that clarity is behind EVERYTHING that we ask for. (Ask who exactly, I [...]

Want more clients? – NO actually, you want this!

Silly question really, who doesn't want more clients? So many trainers initially tell me that they want more clients. Do they want more clients because they want more money? Do they want more money because it will allow them to, oh I don’t know, I'll hesitate a guess; - have more time for their families? [...]

How much should you ‘Give Away’ for free?

I understand that most personal trainers are confused about how much to give away for free, when one minute they are told to 'give lots' and the next being told to 'not give your time away' for free. So to answer the question - How much should you give away? Lots. But.. I'm not talking about giving [...]

Price present only in person?? – Stop now

It’s come to my attention, after lots of conversations with PT's about why they aren't selling enough Personal Training, that many, MANY Personal Trainers are being taught old information, (I understand I’ve been around for a while and I too, was taught this way, 20 years AGO), which is that you MUST get the person in [...]

Videos on Sales and Marketing for you

I make videos all the time and I upload them into my free group for PT’s on Facebook, the link for that is below. However on the odd occasion I also put them on You Tube. Here are some of the best ones, which I have put on You Tube to help you with [...]

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